One Way Link Building Your Way To Popularity
On-site search engine optimization is a necessity but one way link building is your bread and butter for higher search engine positioning. All too often many webmasters (including me) get caught up continuously tweaking their on-site optimization instead of focusing the majority of their online marketing efforts on acquiring more one way links for link popularity.
Link popularity is simply determined by the number and quality of external incoming links to your site. External incoming links are links on other sites that point to yours. Search engines consider link popularity important because they see links from other sites to yours as a kind of recommendation or guarantee of the worth of your site.
So how do we get them….and a lot of them…All without losing our shirts buying up text link ads?
The most productive way to increase your one way links is to quite simply BUILD GOOD CONTENT SITES. Up go the groans. We all know you’re not going to get an abundance of natural links to your scraper sites or blogs. That free hand-out era is long over but I still see many "slick" new scraper type products released all the time.
The most important ingredient to obtaining the most links possible to your web sites is giving your users something significant to actually link to.
Typically speaking informative/review blog posts and articles such as "Top 15 FireFox Extensions", "Best Web Hosting Sites", etc. will get more one-way links than "Peter Pan Chunky Peanut Butter". Just look how many backlinks Robin Good has gotten to his info packed post "RSSTop55 Best Blog Directory and RSS Submission Sites" over the past few years.
One easy way to get a feel what people would link to is simply doing a broad keyword search through the tool of your choice for "top", "best", etc. Sometimes the most basic and simple solutions are the best solutions.
Here are a number of additional ways to get one way links from other sites back to yours.
- Natural links given from topic-related websites that like your website
- Providing free content, such as access to articles, e-books, FAQ’s and white papers
- Directory links, listed under the category related to your topic
- Business directory links, listed under the category related to your topic
- Blogs, submitted to a blog directory and archived online
- Business associations, listed under the category related to your topic
- Newsletter text ads promoting your business, archived online at topic-related websites
- Original articles, submitted to and archived online at topic-related websites
- Original press releases, submitted to and archived online at topic-related websites
- Original newsletters, submitted to and archived online at topic-related websites
- White papers, submitted to and archived online at topic-related websites
- E-books, submitted to and archived online at topic-related websites
- Free software tools provided with required link back to website
Now get to work!
http://www.Top-Affiliate.com
http://www.FreeAdvertisingBlog.com
[tags]one way link building, one way links, search engine positioning, link popularity, off site optimization, search engine optimization, online marketing, link building, incoming links, text link ads, external incoming links, natural links[/tags]
May 26th, 2007 at 11:43 pm
Stephen, yes, one way links are the best, but any link in my opinion is appreciated. BTW, what is the plugin being used to offer links to each specific post. I would like to put that on my blogs. Take care.
May 28th, 2007 at 11:55 am
Agreed, any links back to your site are great but one-way links are solid gold! The viral post plugin I use is called the Link to Me TextBox Worpress Plugin. It’s great and easy to implement into your blog. Highly recommended. =)
October 19th, 2007 at 9:11 am
Stephen, thanks for the great information/tips on building one way links. I’m new at this and so far one-wy-links seem to rate the highest in results…