A buy.at sponsored E-consultancy report indicates affiliate marketing is the most cost effective channel for driving customer acquisition. The report identified:
- 95% of brands say affiliate marketing is ‘very cost-effective’ or ‘quite cost effective’
- An average of 18 per cent of the online marketing budget is spent in the channel
- Travel companies using affiliate marketing most effectively
The affiliate marketing report is jam packed with some very helpful marketing numbers and figures. Take a quick minute and check out the E-consultancy snippet for more information at:
The full results of the research will be released at ad:tech where buy.at will have copies of the sample report at stand number 471.
The research report is also available to E-consultancy subscribers, or on a pay-per-view basis, at:
http://www.e-consultancy.com/publications/affiliate-marketing-merchants-report-2007/
http://www.Top-Affiliate.com
http://www.FreeAdvertisingBlog.com
